By Harshit | Los Angeles | October 19, 2025 6 AM EDT
Los Angeles, October 18, 2025 — Selena Gomez has spoken out after Hailey Bieber’s recent comments about comparisons between their beauty brands — Rare Beauty and Rhode — sparked renewed attention from fans and media alike. In a now-deleted Instagram Story, the Only Murders in the Building star appeared to address the Wall Street Journal Magazine interview where Bieber discussed the ongoing narrative that often pits the two women against each other.
Gomez’s Response: “Be Kind. There’s Room for Everyone.”
Gomez, 33, took to her Instagram Story with a measured and compassionate message that encouraged unity over rivalry. “Just leave the girl alone,” she reportedly wrote, according to E! News. “She can say whatever she wants. Doesn’t affect my life whatsoever. It’s just about relevance, not intelligence. Be kind. All brands inspire me. There is room for everyone. And hopefully, we can all stop.”
Her response came shortly after the WSJ Magazine interview was published on October 14, in which Hailey Bieber, 28, addressed questions about comparisons between her skincare brand Rhode and Gomez’s Rare Beauty.
Bieber’s Comments on Constant Comparisons
“It’s always annoying being pitted against other people. I didn’t ask for that,” Bieber said in the interview. “When people want to see you a certain way and they’ve made up a story about you in their minds, it’s not up to you to change that.”
Her statement echoed years of speculation and fan-driven rivalry between the two women — a narrative that has persisted largely due to their shared history with Justin Bieber, Hailey’s husband and Gomez’s ex-boyfriend.
Representatives for both Gomez and Bieber have so far declined to comment further on the matter.
The Ongoing Feud Narrative
This is not the first time social media has reignited the supposed feud between Gomez and Bieber. Despite multiple public attempts by both to show mutual respect, their fan bases have often clashed online.
The most notable flare-up occurred in February 2023, following what became known as the “eyebrow incident.” Gomez had posted a lighthearted TikTok video saying she had accidentally “laminated her brows too much.” Within hours, Kylie Jenner — a close friend of Hailey Bieber — shared an Instagram selfie with the words “this was an accident ?????” placed over her eyebrows.
Jenner later posted a FaceTime screenshot with Bieber, prominently featuring both women’s brows. Many fans interpreted this as subtle mockery toward Gomez. Both Jenner and Bieber denied the accusations, but the internet had already turned the moment into a viral storm.
Gomez Calls for an End to Online Hate
In March 2023, as fan wars intensified, Gomez stepped in to calm tensions. She revealed on Instagram that Hailey Bieber had reached out to her privately after receiving death threats and online harassment.
“Hailey Bieber reached out to me and let me know that she has been receiving death threats and such hateful negativity,” Gomez wrote at the time. “This isn’t what I stand for. No one should have to experience hate or bullying. I’ve always advocated for kindness and really want this all to stop.”
Her latest statement continues that same message of empathy and emotional maturity — emphasizing compassion over competition.
Beauty Beyond Rivalry
Both Gomez and Bieber have built successful beauty empires that reflect their personal philosophies. Rare Beauty, launched in 2020, has become one of the most inclusive and empowering brands in the cosmetics industry, emphasizing mental health awareness and self-acceptance.
Rhode, founded by Hailey Bieber in 2022, focuses on minimalist skincare and a “glazed” aesthetic that aligns with Bieber’s clean, effortless beauty style.
Despite fan speculation, both women have maintained that their ventures are independent and driven by creativity rather than rivalry.
The Bigger Picture
As Gomez’s message spreads across social media, it serves as a reminder of the toxic dynamics that can arise from celebrity fandoms. In an industry where women are often compared and pitted against each other, Gomez’s words — “There is room for everyone” — underscore the importance of solidarity and kindness.
Whether or not the tension between the two stars is entirely behind them, Gomez’s stance highlights her ongoing commitment to promoting positivity and rejecting online negativity.
